ITB Berlin 2014

itb_berlinSTAY WYSE is pleased to announce that it will be attending ITB Berlin on the WYSE Travel Confederation stand.

WYSE Travel Confederation will have a large stand in the Youth Hall (4.1). If you would like to join the likes of Hostelling InternationalSTA Travel and American Institute for Foreign Study on our stand to also promote your brand and host meetings, please contact us. ITB offers an ideal opportunity for WYSE Travel Confederation members to get their messages out to both organisations and the general public.

STAY WYSE will be hosting a session at ITB Berlin on Online Distribution Channels: OTAs vs Direct Bookings. We would like to invite both operators and OTAs to join us to discuss the importance of OTAs for bookings and how hostels can potentially win the battle for direct sales.

The seminar will present the latest findings from the STAY WYSE research, looking at the supply and demand side of third party bookings. In addition it will also present some strategies on how operators can increase their direct bookings.

Join us in the Youth Travel Hall (4.1) at ITB Berlin on Friday 7th March on the Big Stage at 10:30 to 11:30.

WYSE Travel Confederation will in addition be hosting a number of workshops on our stand, including:

  • Does Size Matter? Big vs Small Hostels – Wednesday, 5 March, 16:30-17:00
  • The Chinese Youth Traveller – Thursday, 6 March, 11:00-11:30
  • The Death of the Backpacker? – Thursday, 6 March, 14:00-14:30
  • Mobile bookings – Thursday, 6 March, 16:30-17:00
  • Social Media and the Youth Traveller – Friday, 7 March, 14:00-14:30
  • Youth Adrenaline/Sports Travel – Friday, 7 March, 16:00-16:30

As spaces are limited, if you would like to join any of these workshops please complete the brief Registration Form. All workshops will take place on the WYSE Travel Confederation stand (#106, Hall 4.1).

WYSE Travel Confederation’s Director General, David Chapman will be supported at the event by his team, including Laura Daly (research & accommodation) and Luciana Spadina (membership). If you would like to schedule an appointment with them please click the relevant name below.

We invite our members to join us on our stand, meet with us and to participate in the WYSE educational programme for ITB 2014. Please contact us directly by email or telephone (+31 20 421 2800).