How well do you know your guests? TripAdvisor puts it into perspective

The rise in traveller budgets, hotelier perception versus traveller reality, and other key travel trends worldwide can be found in the latest TripBarometer below: Source

Growing role of metasearch services in hotel online marketing

2014 is the year of metasearch and hoteliers should allocate part of their budget in metasearch marketing and include it in their core marketing plan, according to eRevMax. The hotel online distribution and channel management solutions provider has compiled an Infographic, “Meta-search: it’s here to stay”, which provides insights on the growing influence of metasearch […]

The Power of Youth Travel – Infographic

HostelBookers Survey: Why Women Travel Solo

A new survey created by social media collective, #WeGoSolo* founded by Mariellen Ward of Breathe Dream Go and budget accommodation specialists HostelBookers shows that despite recent negative media attention, women still love to travel alone. Findings from the “Going It Alone” survey show women balance their desire for freedom and adventure with a healthy sense […]

How Tech and Social Media Are Changing Travel – Infographics

From mobile apps to deal sites, people use technology more than ever to help find places to go. Technology also helps vacationers enjoy themselves after they reach their destinations. But just how much is technology changing the way we travel? Nearly one-third of social media users have used a mobile app to find good prices for flights […]

Online Travel Barometer – Infographic

The affiliate marketing network, has put together this infographic on the latest online travel trends, highlighting where, when and why online holiday purchases are being made. Few data facts: 57% purchase holidays online; 46% review hotels; and 39% usually post travel experience on social channels. Source  

The New Face of Study Abroad – Infographic

Spending a semester in Europe isn’t the only way to study abroad. Students are changing how and where they study based on their budgets and interests. Short-term programs and lower-cost countries are becoming more popular. Emerging economies like China, India, and Brazil aren’t just cheaper to live in; they’re also the world’s future business and technology hubs. Based on […]

The four new types of global travelers that hotels are adapting to

InterContinental Hotels Group has come out with a report that expands on the idea that a new economy, one that prioritizes relationships over experiences, will change the way people travel and where they want to stay. One of the industry’s biggest challenges in this new economy will be catering to new types of traveller  ones that defy the previous […]

How do global travellers use mobile phones to make decisions? – Infographic

Mobile phones and smart devices are no longer the stereotypical symbols of mobile communication – But, they are more a decision-making device while on the move. No other industry is as tightly coupled with the smart devices as the Travel & Tourism industry. Travellers are in constant need of updated information regarding lodging, flight / train […]

Understanding How British Travel Customers Use The Web – Infographic

Understanding how travel British customers use the web before going on holiday. How they use the web to get the best deal: Source